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Get UNSTUCK by Pat Flynn

Turn setbacks into success: my secret weapon


Issue # 91 | May 21st, 2024

Presented by Premium Ghostwriting Blueprint

Hi, it's Pat!

I’ve learned a lot about starting and running a business over the past 15 years. Ironically, none of that knowledge has proven as useful as the strategic questions I’ve learned to ask at key moments.

Information can be helpful, but knowing what questions to ask allows me to hyperfocus my attention and take the right action at the right time.

One question you may have heard me discuss a lot comes from Tim Ferriss: “If this were easy, what would it look like?”

That question guides me when I’m in the process of starting and building something. However, there’s one more powerful question that was gifted to me by another mentor of mine, Michael Hyatt.

This question has become one of the most valuable and precious questions anyone could ever ask themselves in a time of crisis or when something doesn’t go according to plan. It has helped me through so much, and I’m grateful I get to pass it forward to you today, too.

Let’s get unstuck…

Quote of the Week

"In the midst of every crisis, lies great opportunity."

—Albert Einstein

Story of the Week

“What does this make possible?”

This was the question that Michael Hyatt proposed as soon as the world shut down in 2020, and it changed my life.

Everyone went through 2020 at the same time, yet some people came out of it with more opportunity and success than they had before. The key difference was how they responded to the crisis. While many people were overwhelmed and focused on the challenges and limitations, others took a step back and asked themselves, “What does this make possible?”

This question shifts your mindset from being problem-focused to possibility-focused.

It encourages you to look at a situation from a different perspective, opening up new avenues and opportunities that you might not have considered before. Here’s how you can use this powerful question to your advantage:

Step 1: Pause and Reflect

When you encounter a challenging situation or a crisis, your first instinct might be to react immediately. Instead, take a moment to pause and reflect. Give yourself the space to breathe and assess the situation calmly. This is the perfect time to ask yourself, “What does this make possible?”

Step 2: Identify New Opportunities

Consider how the current situation could lead to new opportunities. For example, when the pandemic forced many businesses to close their doors, it also accelerated the shift to online business models. Many entrepreneurs who asked, “What does this make possible?” pivoted to online services, created digital products, or found new ways to serve their customers virtually.

For me, because I couldn’t speak on real-life stages anymore, I chose to focus on mastering the virtual stage and got really good at broadcasting live video. I streamed every day for 365 days straight on YouTube and built a tight-knit community that wouldn’t have formed otherwise.

Step 3: Take Action

Asking the right questions is crucial, but it’s just as important to take action based on the insights you gain. Once you identify what the situation makes possible, create a plan and take concrete steps to pursue these new opportunities. This proactive approach can turn a crisis into a catalyst for growth and success.

Step 4: Maintain a Positive Mindset (As Much as Possible)

Cultivating a positive mindset is essential for seeing possibilities where others see obstacles. It can be extremely hard at times, but try to stay focused on what lies ahead. We can’t go back in time, but what we do now changes the story of our future.

In times of crisis, I’ve found that being around supportive people who encourage creative thinking and optimism is the best way to stay positive and focus on the future. Every setback has the potential to be a setup for something greater if you approach it with the right attitude.

Remember, in every crisis lies great opportunity. Let’s embrace it together. Cheers, and here’s to the awesome things that lie ahead!

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SPI News and Notes

Real-time knowledge from leading industry experts! Join The Expert Advantage Workshop Series — a four-day live webinar event running from May 20th to May 23rd. We've enjoyed presentations from Amy Nelson and Nausheen I. Chen, and we're eagerly awaiting webinars by Yasmine Salem Hamdan tomorrow (Trademarks, Copyrights, and Your Business) and Pamela Slim on Thursday (How to Monetize and Scale Your Intellectual Property)! Each session pairs an expert with Pat Flynn, offering insights into essential business topics. Don’t miss out — register today to access the remaining sessions and replays of all four events!

Optimize your checkout pages and boost your revenue! Tune in to the latest podcast episode featuring Pat Flynn and Brian Moran from SamCart to uncover the latest trends in today’s ecommerce landscape. Gain insights into how top SamCart users leverage marketing and funnels to drive sales and learn actionable strategies for increasing conversions and reducing lost buyers. Don't forget to hit "Follow" on your favorite podcast platform to subscribe and get the latest episodes!

Turn your YouTube following into customers! Join Expert in Residence and professional filmmaker Caleb Wojcik on Thursday, May 30th at 1:00 PM PT / 4:00 PM ET for an exclusive SPI Pro workshop. Caleb will share his insider tips on using YouTube to grow your business, showing you how to engage your audience and convert them into paying customers — all without upsetting the YouTube algorithm. Learn more here!

Dad Joke of the Week

Did you hear why the hat startup failed?

They had a hard time getting ahead.

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Cheers,

Pat Flynn

Founder, SPI

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